John Galliano successfully moved to Shanghai to Paris Dior Cruise Collection show in 2011. Without dramatic theatrical, performances Galliano for Christian Dior fashion house may feel less seasoned. However, not Galliano if not a surprise present on the catwalk. Despite removing his signature style filled with drama, does not mean that British designers are not able to present a compelling collection, especially for the show's debut in Shanghai.In this interview with Style.com, Galliano said, Asia is an important market for Dior. Therefore, he wants to adjust the resort collections are brought to Shanghai. Collections in accordance with the nuance of Asia, but it are still remained France taste. Moreover, these collections are also displayed as part of the celebration of the opening flagship Dior store in Shanghai, China. Latest Dior boutique in Shanghai is located at Plaza 66 and the interior was designed by Peter Marino.
At the inauguration of the boutique, in addition to cruise collection fashion shows, also at the same Dior launched a new fragrance variant, Escale a Shanghai. For that, Galliano took the Sixties-chic styles that are inspired by the wave of French New Wave. The show which took place on the banks of the Huangpu River starts with a video clip titled Lady Blue Shanghai, starring Marion Cotillard and directed by David Lynch. This is also done at Chanel last year.
